Sunday, March 15, 2015


What else to write about this close to St. Paddy's Day. Here's an article that suggests that Wal-Mart is looking into launching their own house-brand collection of wines. Suggested names include

10. Chateau Trailer Parc
9. White Trashfindel
8. Big Red Gulp
7. World Championship Riesling
6. NASCARbernet
5. Chef Boyardeaux
4. Peanut Noir
3. I Can't Believe It's Not Vinegar
2. Grape Expectations
1. Nasti Spumante

In order of popularity it says.

Never being one to let bad enough alone, let me suggest that the key to successful sales is good marketing.  They shouldn't put it in bottles, that is too upscale. I propose boxes, sized appropriately:
The 3-liter econobox featuring say a 71 Honda Civic on one side and a Pinto on the other, the 5-liter Ponycar box with a Mustang on one side and a Camaro on the other, and the 7-liter Grand National maybe featuring Richard Petty's Dodge. The Kenworthy Cross-country box is simply 2 Grand Nationals in the cardboard shipping box featuring a bulldog lifting its leg on a Volvo.


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